Simply perfect

I have quite the penchant for the simple. The times where and understated ad is plain yet clever. Free from noise – letting the message be heard loud and clear.

Copywriting guru Luke Sullivan proposed that “the only antidote to clutter is draconian simplicity” (from ‘Hey Whipple, Squeeze This’). I have to agree.

So here are just a couple of ads that I believe have embraced this idea with superb results.